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AN APPLE A DAY

People are just realizing why Apple logo has a gap – and common ‘byte’ theory is totally wrong

APPLE'S iconic logo is recognizable around the world – including the bite on its right side.

Gadget fans have come up with several ideas to explain the missing piece, but the real reason is public knowledge.

The original Apple logo had no bite at all
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The original Apple logo had no bite at allCredit: Apple / Wikimedia Commons
Ever since the rainbow Apple logo was introduced, a bite has been missing
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Ever since the rainbow Apple logo was introduced, a bite has been missingCredit: Apple

Apple bite theories

The original Apple logo didn't have a bite at all.

It was designed by Apple co-founder Ron Wayne, and depicted physicist Sir Isaac Newton sitting under an apple tree.

But it was quickly replaced in 1977 with a rainbow Apple logo created by US graphic designer Rob Janoff.

This is when the bite was introduced to the Apple logo – and it's remained ever since.

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There are plenty of theories around the iPhone maker's logo – including why it's missing a chunk.

One of the more popular claims is that the bite is a play on the computing term "byte".

Another theory is that the bite represents the apple from the Biblical story of Adam and Eve.

Others have suggested that it's a tribute to mathematician and early computer scientist Alan Turing, who was found with a half-eaten apple after committing suicide by cyanide poisoning.

But the real reason has been revealed – and it's far simpler.

Why does the Apple logo have a bite missing?

Janoff – who designed the logo – admitted in an interview with Creative Bits that the Adam and Eve, "byte", and Alan Turing theories aren't true.

Instead, he said that the bite was added so that the logo couldn't be confused with another fruit.

"When I explain the real reason why I did the bite it’s kind of a let down," Janoff explained.

"But I’ll tell you. I designed it with a bite for scale, so people get that it was an apple not a cherry."

He added: "Also it was kind of iconic about taking a bite out of an apple.

"Something that everyone can experience. It goes across cultures.

"If anybody ever had an apple he has probably bitten into it and that’s what you get."

Janoff also added that he didn't even realize that the computer term "byte" existed when he created the logo.

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